The Business of Delivering Multi-Platform Content
This session discusses how brands and content creators can go beyond YouTube to reach their audiences directly, wherever they are, across multiple platforms and devices. Watch for a conversation about the growth and evolution of multiscreen viewing.
Building Brands On YouTube: It's More Than Going Viral
Brendan Gahan, the founder of Epicsignal, offers a four-step process that video creators can use to boost their subscriptions and hits. YouTube is the largest social network around, he notes, with more millennials than any cable network.
Building an Immersive Online Television Experience
In this session, learn how the business and technical leads from some cable television networks joined forces to leverage video metadata to create unique and deeply immersive viewer experiences.
Using Media Optimization to Improve Streaming Performance
This session discusses the best practices to improve streaming video with faster stream starts and reduced buffering through the application of media optimization.
The Risks and Rewards of Employee-Generated Video
Hear from businesses that made the decision to deploy a secure video sharing and publishing platform inside their enterprises. Learn what measurable benefits these programs had, how the benefits outweighed the risks, and any unintended consequences.
On-Premises or in the Cloud: Choosing the Best Live Video Workflow
This session explores the benefits and risks of an on-premises streaming solution versus using the cloud, and some of the hybrid options in between.
Delivering Audience Centric Webcasts In The Enterprise
Flawless technical execution means little if the audience is not engaged. This presentation will cover how Microsoft Production Studios provides online audiences inside Microsoft's network with engaging viewing experiences.
Replacing Flash: Adaptive Streaming and DRM in HTML5
Flash is still a powerful web video platform, but it's also clearly on the way out. At Streaming Media West an all-star panel explained the recent developments that make HTML5 video player development a lot simpler and fully-featured.
Enterprise Mobile Video: Unique Deployment Challenges
This session explains the unique challenges enterprises face when deploying mobile video. Panelists share their experiences rolling out mobile initiatives and provide technical recommendations and best practices.
Using YouTube for Original Content Distribution
Whether the YouTube video comes from a teen in her bedroom or a global consumer brand, there's one element that's key to attracting viewers on YouTube: authenticity. YouTube's audience hates a phony.
Best Practices for Search & Discovery in a Connected World
Content owners need to get smart about how to market, organize, and present their content in connected environments. This session provides expert advice about creating an effortless and engaging search and discovery process.
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