B2: How the Network Is the Key To Delivering a Good Quality of Experience


Global content providers are getting more involved in the network infrastructure game to create better user experiences and realize advertising and subscription revenues. They now realize that the network has to perform in a different way to execute on their business. As a result, carriers have responded by aligning with CDN operators and leveraging infrastructure and proximity to provide improved broadband products in response to new user demands. This presentation will discuss how the network plays an essential role in this new environment and helps delivery quality of experience to users. Glenn Calafati, Global Marketing Director, Ciena