Why Use A/B Testing in Video Player Development?
Streamroot's Erica Beavers explains what A/B testing is and how it can benefit organizations building custom video streaming players.
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Can MPEG-DASH and HLS Coexist in the Delivery Ecosystem?
Akamai's Will Law discusses the current codec climate, the pros and cons of HLS and DASH features and deployments, and the advent of CMAF.
How to Build a Niche Audience for Live Content
One World Studios' Zack Coffman explains how to cultivate an audience for niche live streaming content in this excerpt from a panel at Live Streaming Summit.
How to Personalize Branded Content
Hollywoodland Co-founder and President Christopher Roselli offers tips on how to translate analytics to content creators and brands so they can leverage them more effectively to reach and grow their target audience.