Bye-Bye Browser: Product Strategy for OTT and TVE in the Post-PC Era
This session discusses how TV Everywhere and OTT providers are adapting their product roadmaps to meet changing consumer behavior. The discussion focuses on how to manage PC-centric services that are in decline, mobile services that generate high traffic but low monetization, and fragmented connected TV devices where there is no clear winner. We discuss apps vs. web, single vs. multiple apps, hybrid billing models, in-app upgrades, and why competition is a good thing. Moderator: Joel Espelien, Senior Analyst - The Diffusion Group Nate Thompson, CEO - Ratio Tomas Robertsson, Commercial Director - Deltatre Joe Pascual, CTO - dotstudio
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